As of 2024, Jesse Itzler’s net worth is estimated to be around $250 million.
Jesse Itzler is a multifaceted American entrepreneur, author, rapper, and motivational speaker. He is best known for co-founding Marquis Jet, partnering with ZICO Coconut Water, and being part-owner of the NBA team Atlanta Hawks. His creative energy, relentless drive, and unconventional lifestyle have made him a standout figure in the business and wellness world.
Jesse Itzler Net Worth & Sources of Income
Jesse Itzler’s wealth, totaling approximately $250 million, has been built from diverse streams—ranging from music and brand partnerships to bestselling books and high-profile business ventures.
| Net Worth | $250 Million |
| Yearly Income | $10M – $15M (estimated) |
| Monthly Income | $800K – $1.2M |
| Daily Income | $27K – $40K |
Sources of Income
Entrepreneurship: Jesse co-founded Marquis Jet, which was later acquired by Berkshire Hathaway (NetJets), providing a massive financial return.
Coconut Water Venture: He partnered in ZICO Coconut Water, which was sold to The Coca-Cola Company.
Books and Speaking: Jesse authored bestsellers like Living With a SEAL and Living With the Monks. His speaking gigs at corporate events and conferences earn him up to $70,000 per appearance.
Music and Branding: He started as a rapper under the name Jesse Jaymes and created theme songs for sports franchises including the New York Knicks’ “Go NY Go.”
Equity and Sports Ownership: He owns a share in the Atlanta Hawks basketball team and continues to invest in brand incubators through his venture The 100 Mile Group.
Jesse Itzler Biography
| Full Name | Jesse Eric Itzler |
| Nickname | Jesse Jaymes (stage name) |
| Jesse Itzler Profession | Entrepreneur, Author, Speaker |
| Jesse Itzler Age | 56 Years |
| Jesse Itzler Date of Birth | August 22, 1968 |
| Jesse Itzler Birthplace | Roslyn, New York, USA |
| Jesse Itzler Height | 5 feet 11 inches |
| Jesse Itzler Weight | 165 lbs |
| Jesse Itzler Marital Status | Married to Sara Blakely |
| Jesse Itzler Children | Four |
| Jesse Itzler Education | American University |
Jesse Itzler’s Career Journey
Jesse’s career began in the world of music, but his true empire was built in business. From the studio to the boardroom, he’s constantly evolved with creativity and hustle.
Early Life and Background
Born and raised in New York, Jesse studied Justice, Law, and Society at American University. In his early 20s, he pursued a rap career, releasing songs with comedic flair under the name Jesse Jaymes. He even signed with Delicious Vinyl and had music featured in NBA events and campaigns.
Rise to Fame
After his short-lived music stint, Jesse turned his attention to aviation entrepreneurship. He and partner Kenny Dichter co-founded Marquis Jet in 2001, creating the first prepaid private jet card. It was a revolutionary concept that caught the attention of NetJets (owned by Warren Buffett), which later acquired the company.
Jesse then moved into health and beverage by partnering with ZICO Coconut Water, which Coca-Cola later acquired.
He documented his wild lifestyle experiments—like living with a Navy SEAL for 31 days—in his bestselling books, building a strong brand around discipline, adventure, and unconventional success.
Jesse Itzler Financial Success
Jesse’s business success is tied to his ability to identify early opportunities and build high-value brands.
Investments and Assets
Marquis Jet: Sold to NetJets, this was Jesse’s first major exit, making him a multimillionaire.
ZICO Coconut Water: Partnered early and cashed out with the Coca-Cola acquisition.
The 100 Mile Group: Jesse’s brand incubator involved in marketing, strategy, and partnerships.
Atlanta Hawks: Jesse and his wife, Sara Blakely, are minority owners in the NBA franchise.
Books & Speaking: Royalties and speaking gigs bring consistent yearly revenue.
Real Estate: Jesse owns several homes, including a solar-powered residence in Atlanta.
Jesse Itzler Comparison With Other Entrepreneurs
| Entrepreneur | Estimated Net Worth |
| Jesse Itzler | $250 Million |
| Sara Blakely | $1.2 Billion |
| Tim Ferriss | $100 Million |
| Tony Robbins | $600 Million |
Jesse has carved a niche as a lifestyle entrepreneur, bridging health, business, and storytelling in a way few others have.
Jesse Itzler Wife, Family, and Personal Life
Jesse is married to Sara Blakely, founder of Spanx and one of the world’s most successful self-made female billionaires. Together, they have four children and maintain a vibrant family life in Georgia.
They are widely admired for their philanthropic contributions and their commitment to health, adventure, and purposeful living.
Jesse often shares glimpses of his unconventional life on social media, from ice baths to endurance races and time off the grid.
Jesse Itzler Age, Height, and Weight
Jesse Itzler is 56 years old as of 2024.
He stands 5 feet 11 inches tall and weighs around 165 pounds. Known for pushing his limits physically, Jesse regularly competes in ultra-endurance events and practices extreme fitness routines.
Social Media Accounts
| Platform | Username / Handle |
| @jesseitzler | |
| @the100MileMan | |
| YouTube | Jesse Itzler |
He uses his platforms to share life lessons, adventures, motivational content, and updates from his businesses and family life.
Jesse Itzler is more than just an entrepreneur—he’s a life architect.
With a net worth of $250 million, Jesse proves that thinking differently, staying fit, and embracing discomfort can lead to extraordinary outcomes. Whether through startups, storytelling, or endurance races, he continues to redefine what success looks like in the modern world.